Thoughts on Selling YouTube Video Library

Creating your Customer Experience: Lessons from Disney and Beyond
July 8, 2025

Creating your Customer Experience: Lessons from Disney and Beyond

For this episode I’m joined by Vance Morris—a guy whose journey goes from rock bands to Disney to running premium home services, and now helping businesses “Disney-fy” their customer experience. And let me tell you, the parallels to sales are everywhere.If you’re in sales and think “customer expe…
From Gut Feel to Revenue Intelligence: Sales in the Age of Data
July 8, 2025

From Gut Feel to Revenue Intelligence: Sales in the Age of Data

This episode was an absolute blast. I’m joined by Guy Rubin, CEO of Ebsta, who brings not just revenue intelligence expertise—but also a love of physics, football (the British kind), and skiing—to the conversation.We talk about the problem that’s plagued sales teams for decades: data that’s incom…
Selling the Dream, Delivering the Goods: Talking Demand Gen with Borja Cuan
June 18, 2025

Selling the Dream, Delivering the Goods: Talking Demand Gen with Borja Cuan

In this episode of Thoughts on Selling, I sit down with Borja Cuan, co-founder of Four15 Digital, to talk all things demand gen, agency life, and what it takes to deliver results—not just leads. Borja's been in the digital marketing game since the late '90s, and his perspective on execution, transp…
Sales Enablement as Force Multiplier
June 18, 2025

Sales Enablement as Force Multiplier

On this episode of Thoughts on Selling, I sit down with Jackie Retig, a passionate sales enablement leader and COO at EnableWorks. Jackie recently made the leap into entrepreneurship after years in the tech space, and she brings a grounded, practical perspective to what it really takes to build con…
Buyer Enablement in the Age of AI: What Sales and Marketing Need to Know
May 29, 2025

Buyer Enablement in the Age of AI: What Sales and Marketing Need to Know

For this episode, I had the pleasure of chatting with David Kirkdorffer — marketing veteran, recording artist, hat enthusiast, and self-proclaimed connective tissue between sales and marketing. We talked all about how sales and marketing can actually get along, the evolution of enablement, and what…
Storytelling that Sells: Enabling Reps Mid-Funnel
May 20, 2025

Storytelling that Sells: Enabling Reps Mid-Funnel

In this episode, I had a great conversation with Tim Bradley, founder of Pennant—a video marketing firm that’s laser-focused on helping companies improve conversion rates in the middle of the funnel. Tim’s all about storytelling, yes—but with a clear eye on how that story supports sales performance…
Sales without the Hard Sell: Coaching for Authentic Wins
May 15, 2025

Sales without the Hard Sell: Coaching for Authentic Wins

In this episode of Thoughts on Selling, I sit down with sales coach and former VP of Sales, Shane Jamison, to talk about the real work behind sustainable sales—coaching to the numbers, managing pipeline pressure without compromising relationships, and becoming the guide your customer needs.We dive…
Sales Mindset Transformation with Steven Ethridge
May 8, 2025

Sales Mindset Transformation with Steven Ethridge

In this episode of the Thoughts on Selling podcast, I welcome Steven Ethridge, an accomplished sales trainer, coach, and expert in Neuro-Linguistic Programming (NLP). Our conversation dives into the pivotal roles that mindset and intentional communication play in driving meaningful sales outcomes.…
Find Your Why, Then go the Distance
April 22, 2025

Find Your Why, Then go the Distance

Welcome back to Thoughts on Selling. This one’s a little different — and a little deeper. I had the chance to sit down with fellow ultrarunner, entrepreneur, and coach Troy Meadows to talk about something foundational: your why — personally, professionally, and organizationally.Just like an ultra…
Will AI Eat You or Feed You?
April 9, 2025

Will AI Eat You or Feed You?

Dustin Beaudoin joins the Thoughts on Selling podcast to discuss the intersection of AI and sales strategy, the critical importance of in-depth preparation, and how these elements are shaping the future of sales.Here’s a deeper dive into our conversation:Dustin's Background and Sales Philosophy…